Over the past four years, the Creative Discovery sales process has been infused throughout ESRI Canada’s entire organization including sales, marketing, consulting and technical support. It has had a significant impact on the organization resulting in continual annual growth of the company.
Regional Manager, Ontario, ESRI Canada

I have worked with Creative Discovery in three different environments to implement the Infusion process. In every case there was a dramatic improvement in sales, attitude and passion with the people involved.
President, ComScore Canada

Creative Discovery helped us handle our failing company right past a stable growing enterprise with a positive future into a viable, award-winning group.
Owner and President, Anno Domini Inc.

Without a shadow of a doubt knowing the tools of the Creative Discovery process has made me a much better Interior Designer and business woman.
Illing Interior Design, Toronto

If your company is looking for a sales coaching program that really works and will revitalize your sales force, then I recommend the unique, easy to use process offered by Eric Laffoley and Creative Discovery. It worked for us.
Trillium Talent Resource Inc. Executive Vice President

Having completed the Infusion program, I can attest to a significant improvement in the quality of our proposals and a higher closing ratio. As well, there is a clear and shared understanding of the work and focus that is required to achieve our specific business goals.
Manager Toronto Branch, Montage e-integration Inc.

Eric taught me in a program almost 20 years ago and I still use those ideas, concepts and principles today! Sometimes unconventional, his programs are solid and I now collaborate with Eric from time to time.
Principal, Peak Performers Network

Eric used his own creative discovery techniques to land us as a client, so we saw how it worked. As a graphic design firm, our main focus is creating high quality design, and meeting deadlines, so we don’t always spend the time to market ourselves efficiently. We hired a young salesperson, so Eric and Margareta took not just her, but all of us through their program. The Creative Discovery approach is one we can all identify with, and it helped to instill a more “sales generation” culture with our whole team.
Project Manager, Graphic Ideas